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Saturday, 10 January 2009 |
By seomul Evans
 If you own a small business, you may have already given up on the notion of branding yourself. After all, that's something that only big companies with big budgets can afford, right? Not so fast. Here are 5 ways to brand yourself for free, and maybe even make a little bit of money in the process:
1. Develop for Display. If you can create visual brand that stands out from the crowd and looks hip and edgy, you can actually get people to pay you for the privilege of displaying it. Extreme sports companies like surfing, skating, and snowboarding companies have been doing this for years. The challenge is in creating something striking enough that people not only want to buy it, but also want to display it so that others will see it as well. You'll find that people will gladly display something that looks cool, and that others will even pay you a small fee to display your brand for you.
2. Label Everything. Add your logo to the things that your customers already buy from you. If you're |
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Last Updated ( Saturday, 10 January 2009 )
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